Whois Privacy Protection, sometimes also referred to as WHOIS or Whois Privacy Protection, is a service that hides the real contact information of domain registrants on WHOIS lookup websites. Without such protection, the personal name, postal address and email account of any domain name owner will be openly visible. Giving fake information during the registration process or altering the genuine information later will just not work, as doing such a thing may result in the registrant losing his/her ownership of the domain name. The policies adopted by the Internet Corporation for Assigned Names and Numbers (ICANN), demand that the WHOIS information must be correct and accurate at all times. The Whois Privacy Protection service was launched by domain name registrars as an answer to the rising concerns for possible identity fraud. If the protection service is active, the domain name registrar’s contact info will show up instead of the domain name registrant’s upon a WHOIS check. Most domains support the Whois Privacy Protection service, even though there are some country-code ones that do not.